EEO Public File Report
This report covers full-time recruitment data for the period February 1, 2012 to January 15, 2013. .
CHISHOLM TRAIL BROADCASTING CO.
CHAMPLIN BROADCASTING, INC.
EEO PUBLIC FILE REPORT
This report covers full-time recruitment data for the period February 1, 2012 to January 15, 2013.
1) Employment Unit:
Chisholm Trail Broadcasting Co. and Champlin Broadcasting, Inc. (collectively,
the “Licensees”)
2) Unit Members (Stations and Communities of License):
KCRC-AM – Enid, OK
KOAG-AM – Enid, OK
KQOB-FM – Enid, OK
KNID-FM – North Enid, OK
KZLS-FM – Mustang, OK
KXLS-FM – Lahoma, OK
3) EEO Contact Information for Unit Members:
Mailing address:
Chisholm Trail Broadcasting Co.
Champlin Broadcasting, Inc.
P.O. Box 952
Enid, OK 73702
Telephone Number:
(580) 237-1390
Contact Person/Title:
Ricky Roggow/Operations Manager
E-mail Address:
rroggow@knid.com
4) List all Full-Time Job Vacancies Filled by Each Station in the Employment Unit:
Job Title:
1. Promotions Director
2. Account Executive
3. Account Executive
4. Account Executive
5. General Manager
6. Account Executive
7. Account Executive
8. Account Executive
Recruitment Source Referring Hiree:
Enid News & Eagle newspaper ad
Enid News & Eagle newspaper ad
Enid News & Eagle newspaper ad
Walk-in applicant
Employee referral
On air radio recruitment ad
On air radio recruitment ad
On air radio recruitment ad
9. Account Executive
10. Account Executive
11. Account Executive
12. Account Executive
Employee referral
On air radio recruitment ad
Employee referral
Walk-in applicant
Stations KCRC-AM, KOAG-AM, KQOB-FM, KNID-FM, KZLS-FM, and KXLS-FM
are Equal Opportunity Employers
2
5) Job Title: Promotions Director (1)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Enid News & Eagle
newspaper advertisement
Telephone:
Fax:
# of
Interviewees
Referred
Enid News & Eagle
Monster.com – job
search website
Classified
Ads Dept.
Job Seeker 622 3rd Ave., 39th Floor
Dept.
New York, New York 10017
227 West Broadway
Enid, Oklahoma 73701
(580) 233-6600
(212) 351-7000
3
1
5) Job Title: Account Executive (2)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Enid News & Eagle
newspaper advertisement
Telephone:
Fax:
# of
Interviewees
Referred
Enid News & Eagle
Northwestern
Oklahoma State
University – Enid
Campus
knid.com – Chisholm
Trail Broadcasting
Co. website
Classified
Ads Dept.
Lori
Coonrod
227 West Broadway
Enid, Oklahoma 73701
2929 East Randolph
Enid, Oklahoma 73071
(580) 233-6600
(580) 237-0334
1
0
Amy
Swanner
316 East Willow Road
Enid, Oklahoma 73701
(580) 237-1390
0
5) Job Title: Account Executive (3)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Enid News & Eagle
newspaper advertisement
Telephone:
Fax:
# of
Interviewees
Referred
Enid News & Eagle
Northwestern
Oklahoma State
University – Enid
Campus
knid.com – Chisholm
Trail Broadcasting
Co. website
Classified
Ads Dept.
Lori
Coonrod
227 West Broadway
Enid, Oklahoma 73701
2929 East Randolph
Enid, Oklahoma 73071
(580) 233-6600
(580) 237-0334
10
0
Amy
Swanner
316 East Willow Road
Enid, Oklahoma 73701
(580) 237-1390
0
3
5) Job Title: Account Executive (4)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Walk-in applicant*
Telephone:
Fax:
# of
Interviewees
Referred
Walk-in applicant*
N/A
N/A
N/A
1
* This full-time hire learned of the vacancy through the newspaper advertisement that was placed in the
Enid News & Eagle concerning the account executive position referred to immediately above. However,
she was in California at the time that position was filled. When the person who had been hired to fill the
prior account executive position left the employment of the stations and an account executive position
again became available, she was contacted by the Licensees and hired to fill the full-time vacancy.
5) Job Title: General Manager (5)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Employee referral
Telephone:
Fax:
# of
Interviewees
Referred
Employee referral
N/A
N/A
N/A
1
5) Job Title: Account Executive (6)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: On-air radio
recruitment advertisement
Telephone:
Fax:
# of
Interviewees
Referred
On air radio
recruitment ad
N/A
N/A
N/A
3
5) Job Title: Account Executive (7)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: On-air radio
recruitment advertisement
Telephone:
Fax:
# of
Interviewees
Referred
On air radio
recruitment ad
N/A
N/A
N/A
4
4
5) Job Title: Account Executive (8)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: On-air radio
recruitment advertisement
Telephone:
Fax:
# of
Interviewees
Referred
On air radio
recruitment ad
N/A
N/A
N/A
1
5) Job Title: Account Executive (9)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Employee Referral
Telephone:
Fax:
# of
Interviewees
Referred
Employee referral
N/A
N/A
N/A
1
5) Job Title: Account Executive (10)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: On-air radio
advertisement
Telephone:
Fax:
# of
Interviewees
Referred
On air radio
recruitment ad
N/A
N/A
N/A
3
5) Job Title: Account Executive (11)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Employee referral
Telephone:
Fax:
# of
Interviewees
Referred
Employee referral
N/A
N/A
N/A
1
5
5) Job Title: Account Executive (12)
(i) Organization
Notified of Job
Vacancy
Contact
Person
Address:
Referral Source(s) of Hiree: Walk-in applicant
Telephone:
Fax:
# of
Interviewees
Referred
Walk-in applicant
N/A
N/A
N/A
1
6) Total # of Interviewees Referred: For the period from February 1, 2012 to January 15, 2013, this Employment
Unit interviewed 30 interviewees for full-time vacancies.
7) Supplemental Recruitment Initiatives: List and briefly describe the Supplemental Recruitment Initiatives
undertaken during the period covered by this Report.
(a) Initiative: Personnel Training
The Licensees provide regular training to their employees based on the job description of the employee.
Account Executives receive sales training. Board Operators, as well as Programming Directors, meet
together with the Chief Engineer and the Operations Manager to discuss technical operations and proper
programming for on-air operations and upcoming live events. These ongoing efforts provide employees
with the opportunity to develop their skills. Regular full-staff meetings are also held to acquaint both
programming and sales personnel with what is going on in each department of the stations.
(b) Initiative: Event Participation
The Licensees set up and staff a booth from which live broadcasts are performed during the
Licensees’ annual Farm Show held each January and the Outdoor Recreational Show held each
August. The thousands of people that attend these shows are able to stop by and talk with the
Licensees’ General Manager, Operations Manager, and Promotions Director, as well as other
company employees about radio and opportunities in broadcasting.
(c) Initiative: Scout Tour
On April 10, 2012, the radio stations gave a tour for a local scout group. The tour, led by the Licensees’
Operations Manager, included descriptions of all jobs associated with a radio station and examples of what
types of responsibilities each employee has while working at a radio station. At the end of the tour, the
scouts were brought into the production room where their voices were recorded and shown how digital
editing is used to put their voices on the air.
(d) Initiative: Job Shadow(s)
At the request of one of the area high schools, the stations’ Sports Director arranged a career “Job Shadow”
day for one of their students on both June 20, 2012 and October 18, 2012, in which the student spent the
day with the Licensees’ Sports Director discussing the various duties that position entailed, toured the
studios of the radio stations, and had an opportunity to meet with other Licensee employees to learn about
each of their employment responsibilities at the stations.
6
(e) Initiative: College Speaking Engagement
On October 23, 2012, the Operations Manager, Sports Director, and an Account Executive spoke before
a class of students studying Mass Communications at Northern Oklahoma College. The speaking
engagement filled the entire class period, and included a question and answer session with the students as
well as a discussion involving employment requirements and opportunities in the broadcasting industry.
(f) Initiative: Event Participation
The Licensees set up and staff a booth from which live broadcasts are performed during the United Way of
Enid’s Annual Chili Cook-off held each October. The hundreds of people that attend this annual fundraiser
are able to stop by the booth and speak with the Licensees’ General Manager, Promotions Director, as well
as other company employees about radio and opportunities in the broadcasting industry.
(g) Initiative: Event Participation
The Licensees set up and staff a booth at one of the state’s largest arts and crafts expos held each December
at the Oklahoma State Fairgrounds. The thousands of people that attend this annual show are able to stop
by and speak with the Licensees’ General Manager, Sales Manager, as well as other company employees
about radio and opportunities in the broadcasting industry.


